>>>The company aims to expand its network in Romania to 80 units over the next 5 years
By Andra Beltz
Gregory's, the largest network of coffee & Greek delis from Greece, announces its entry into the Romanian market with the opening of a unit in the northern area of Bucharest. The unit, operational from the beginning of July, offers its customers a wide variety οf coffee and food selections made from quality ingredients.
The opening of Gregory's coffee & Greek deli in the UpGround residential and office complex from Bucharest is part of the group’s strategy to expand its operations in Eastern Europe. The deli is operated by the company and by the end of this year Gregory's will inaugurate another 3 company-owned local units Romania.
„Over the past years, Gregory’s has evolved positively, becoming one of the largest European chains in the coffee and food snack sector. Developing our business to other countries is a priority for us and we believe that Romania offers the proper frame for the group’s growth in the Balkans and Eastern Europe. The UpGround unit in Bucharest is the first step in implementing the expansion strategy in the following years”, declared Vlassis Georgatos, CEO Gregory’s SA.
Gregory's in Romania - 80 coffee & Greek delis in the next 5 years Over the next years, Gregory’s will develop its presence on the local market by opening new units all over the country.
“Using our own franchise model, the group aims to expand its network in Romania by attracting new dynamic franchises across the country. The company plans to open 80 units in Romania over the next 5 years”, stated George Makridis, CEO Green Break SRL, the company that owns Gregory’s in Romania.
Gregory's brand is based on an innovative coffee & Greek deli concept, offering products made from quality ingredients. Those who visit Gregory's can choose from a wide range of traditional Greek pies, delicious sandwiches made every day instore with original Greek recipes, freshly ground coffee and the famous Greek cold Freddo espresso.
Fresh salads, including also the famous Greek salad, Greek yogurt meals, and pastry products to satisfy the most varied tastes are added to the offer. A vitamin bar is also available, amongst other things, providing freshly squized fruit & vegatable juices, as well as low-calorie and vegan products made of carefully selected ingredients.
Established in 1972, Gregory's brand is currently the 9th largest chain of coffee & food snack in Europe. The coffee & Greek deli network has over 330 units in Greece, Cyprus, Germany and the Bahamas and nearly 2,500 employees.
Gregory's offers a wide range of traditional Greek pies, delicious sandwiches, as well as a varied selection of coffee and fresh juices. With the best ingredients, recipes - traditional and unique, Gregory's attracts more than 250,000 customers every day around the world.